Welcome to the Mary Free Bed Marketing Dept. Sarah Pontbriand!

Sarah_PontbriandAs I begin my internship at Mary Free Bed, I am very excited to take as much opportunity as I can! I am headed into my senior year at Grand Valley State University and after having a couple internships in the past, I was determined to find another that would be new, challenging, and something that interests me. Non-profit organizations and the health care industry have always been intriguing to me and I am thrilled to be at Mary Free Bed!

I first heard about the marketing internship at Mary Free Bed from my friend and classmate, Lauren who was the previous marketing intern. We spend a lot of time together as students in campus organizations such as GVSU’s student-run Public Relations firm, GrandPR, and the University’s chapter of PRSSA (Public Relations Student Society of America) in which we are both actively involved in. Lauren talked highly of her internship at Mary Free Bed, about how awesome the marketing team is, and let us know that they were looking to hire a new intern. I knew a little bit about Mary Free Bed at the time because Ben, New Media and Communications Specialist at Mary Free Bed, spoke to students on the health care Public Relations panel at our 2017 PRSSA Regional Conference right here in Grand Rapids. Hearing about how rewarding, yet different than any other the industry is had sparked my interest early on.

When I initially think about Mary Free Bed, things that come to mind are nurses, doctors, patients, and rehabilitation. Though all of those things are a big part of it, learning about “behind the scenes” of an organization is my favorite part. Even going to new employee orientation, I had the opportunity to see the values of Mary Free Bed, the standards for different employees, and some of the efforts that go into the reputation of the hospital. Getting to experience more of what goes into an organization and hospital like Mary Free Bed is something that is not easily understood from the surface, but makes a gigantic difference to the impression it leaves on its visitors.

For the duration of this internship, I have high expectations for myself. I hope to gain insight on the marketing aspect of the health care industry, discover more of what I would like to do, and build relationships with colleagues and the community. I am determined to apply the skills that I have learned throughout years in the classroom and my experiences as well as learn many more things that I can apply in the future.

I am a PR geek! I love getting the community engaged, putting together campaigns and processes to do so, and keeping up with social media having target markets in mind. All of those things come with a lot more enjoyment when it is for something that I am passionate about. The sense of community and care for patients that Mary Free Bed carries with it is so exciting and I am PUMPED to be a part of it! Restoring hope and freedom will never get old.

 

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