Technology

Welcome to the Mary Free Bed Marketing Dept. Sarah Pontbriand!

Sarah_PontbriandAs I begin my internship at Mary Free Bed, I am very excited to take as much opportunity as I can! I am headed into my senior year at Grand Valley State University and after having a couple internships in the past, I was determined to find another that would be new, challenging, and something that interests me. Non-profit organizations and the health care industry have always been intriguing to me and I am thrilled to be at Mary Free Bed!

I first heard about the marketing internship at Mary Free Bed from my friend and classmate, Lauren who was the previous marketing intern. We spend a lot of time together as students in campus organizations such as GVSU’s student-run Public Relations firm, GrandPR, and the University’s chapter of PRSSA (Public Relations Student Society of America) in which we are both actively involved in. Lauren talked highly of her internship at Mary Free Bed, about how awesome the marketing team is, and let us know that they were looking to hire a new intern. I knew a little bit about Mary Free Bed at the time because Ben, New Media and Communications Specialist at Mary Free Bed, spoke to students on the health care Public Relations panel at our 2017 PRSSA Regional Conference right here in Grand Rapids. Hearing about how rewarding, yet different than any other the industry is had sparked my interest early on.

When I initially think about Mary Free Bed, things that come to mind are nurses, doctors, patients, and rehabilitation. Though all of those things are a big part of it, learning about “behind the scenes” of an organization is my favorite part. Even going to new employee orientation, I had the opportunity to see the values of Mary Free Bed, the standards for different employees, and some of the efforts that go into the reputation of the hospital. Getting to experience more of what goes into an organization and hospital like Mary Free Bed is something that is not easily understood from the surface, but makes a gigantic difference to the impression it leaves on its visitors.

For the duration of this internship, I have high expectations for myself. I hope to gain insight on the marketing aspect of the health care industry, discover more of what I would like to do, and build relationships with colleagues and the community. I am determined to apply the skills that I have learned throughout years in the classroom and my experiences as well as learn many more things that I can apply in the future.

I am a PR geek! I love getting the community engaged, putting together campaigns and processes to do so, and keeping up with social media having target markets in mind. All of those things come with a lot more enjoyment when it is for something that I am passionate about. The sense of community and care for patients that Mary Free Bed carries with it is so exciting and I am PUMPED to be a part of it! Restoring hope and freedom will never get old.

 

Welcome to Mary Free Bed Lauren Staff!

LaurenStaff.jpgThrough my first three years studying advertising and public relations at Grand Valley I was dead set on finding internships and a career at a public relations firm where I would work with various clients every day. This summer, when I visited a patient at Mary Free Bed it hit me that I want to work somewhere that puts hope and faith in individuals the way Mary Free Bed does, and where truly meaningful relationships are built. While visiting this patient I got to see the way Mary Free Bed changes individuals’ lives and I knew it was something I wanted to be a part of.

Today is my first day, and after meeting everyone and walking around the campus for almost two hours it was made clear that I am going to get a valuable experience out of this internship. After only the first day I can tell that all the employees stand strong behind Mary Free Bed’s mission, and feel passionate about the work they do. Over the next three months I want to strengthen my writing skills, learn more about health care, and gain the passion that Mary Free Bed employees have. But what I am most looking forward to, is building relationships with co-workers, other interns, and patients.

During my interview, Betsy (Media Relations/Writer) told me that the best days are the ones that she gets to go into the hospital and interact with patients and their families. Ben  (New Media/Community) told me stories about patients that he has been able to create relationships with that last even after that individual left Mary Free Bed. In marketing storytelling goes a long way, and the patient stories that are told by Mary Free Bed are truly amazing. It’s because of these strong relationships that Mary Free Bed is able to be communicate with everyone in an authentic, hopeful, and emotional way. Just by watching the patient story videos that are posted on Facebook, it is evident that Mary Free Bed gives patients an undeniable level of hope that anyone would be proud to say they helped provide…I mean, who wouldn’t want to be a part of that?!

Whenever I try to give a succinct explanation of what public relations professionals do to a friend or family member, it always end up as someone thinking all I do is “play” on social media all day. Yes, social media is a huge part of marketing and PR, but I know that there is much more to it than just that. In an internship or job it’s so easy to get lost in the busy work and day to day tasks, but I think this internship will show me that the work I enjoy doing can actually make a difference in the world and in individuals’ lives. I know these next three and a half months are going to fly by but that they are also going to be full of amazing, unique, and fulfilling experiences. WOOO!

One of my favorite Geek things – Foursquare

Yeah…I’m a social media nerd and I LOVE Foursquare. Check-ins are cool and it makes me smile when I get a new badge. I recently wrote my first social mediaesque blog for our company, Somnium Media and it was on this very topic! After 656 days out and 3,812 check-ins as of April 9, 2012 I have to say I am hooked. Please enjoy a few of my badges below as I had to share some. As you can tell I like Pizza…5x. That is a lot of pizza check-ins.

Foursquare can help you with business and let you have fun with friends!

My personal Foursquare page – Foursquare.com/benrisinger

Click Here to read my blog from the Somnium Media website

The iPad2

I love my new iPad 2

This device makes my work and productivity SO much easier. I never thought I would use it as much as I do.

I have had a friend tell me for years when I finally go with an Apple product (other than my 80GB iPod classic) that I will never want to go with a PC product again. My friend Jason might have been right on. My dad was recently going on about the iPad and he wanted to check them out. We went to the Apple Store in Keystone on December 18th for him to make his purchase – I was just along for moral support. As my dad kept talking with the salesman about the iPad and all the cool stuff it had – my uber geek fanboy mind started racing. I want an iPad!!!

So…after some thought and a very nice zero percent financing for one year – I purchased my first BIG apple product. Wow. Rad. Amazing. Unreal. Can I tell you that it has really almost changed my life?! I love it. I use it everyday. I want to get an iPhone now (well I already wanted that, but more now). I have a small Dell netbook that used to go everywhere with me, no longer! My iPad makes the netbook seem bulky, slow and not good enough anymore for a presentation on the go. This device is so streamline, small and can connect very easily to the internet.

I’m already using this for grad school, the calendar, presentations, watch movies , check-in on Foursquare and SO much more. Thank you Apple. My next step will be to get an iPhone when my cell contract is up. I can’t wait. I’ve been done with my Blackberry since about one month after I got it. Jason People if you read this…my next computer will be an Apple.

My favorite features: FACETIME (This is SO much better than Skype), two sides camera, fast dual core processor, magnetic cover.