blogging

Welcome to Mary Free Bed Lauren Staff!

LaurenStaff.jpgThrough my first three years studying advertising and public relations at Grand Valley I was dead set on finding internships and a career at a public relations firm where I would work with various clients every day. This summer, when I visited a patient at Mary Free Bed it hit me that I want to work somewhere that puts hope and faith in individuals the way Mary Free Bed does, and where truly meaningful relationships are built. While visiting this patient I got to see the way Mary Free Bed changes individuals’ lives and I knew it was something I wanted to be a part of.

Today is my first day, and after meeting everyone and walking around the campus for almost two hours it was made clear that I am going to get a valuable experience out of this internship. After only the first day I can tell that all the employees stand strong behind Mary Free Bed’s mission, and feel passionate about the work they do. Over the next three months I want to strengthen my writing skills, learn more about health care, and gain the passion that Mary Free Bed employees have. But what I am most looking forward to, is building relationships with co-workers, other interns, and patients.

During my interview, Betsy (Media Relations/Writer) told me that the best days are the ones that she gets to go into the hospital and interact with patients and their families. Ben  (New Media/Community) told me stories about patients that he has been able to create relationships with that last even after that individual left Mary Free Bed. In marketing storytelling goes a long way, and the patient stories that are told by Mary Free Bed are truly amazing. It’s because of these strong relationships that Mary Free Bed is able to be communicate with everyone in an authentic, hopeful, and emotional way. Just by watching the patient story videos that are posted on Facebook, it is evident that Mary Free Bed gives patients an undeniable level of hope that anyone would be proud to say they helped provide…I mean, who wouldn’t want to be a part of that?!

Whenever I try to give a succinct explanation of what public relations professionals do to a friend or family member, it always end up as someone thinking all I do is “play” on social media all day. Yes, social media is a huge part of marketing and PR, but I know that there is much more to it than just that. In an internship or job it’s so easy to get lost in the busy work and day to day tasks, but I think this internship will show me that the work I enjoy doing can actually make a difference in the world and in individuals’ lives. I know these next three and a half months are going to fly by but that they are also going to be full of amazing, unique, and fulfilling experiences. WOOO!

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#J560 MANAGING ONLINE PUBLIC RELATIONS – LinkedIn and YouTube

U School of Journalism at IUPUI – Managing Online Public Relations

Google + Hangout 5 – LinkedIn is extremely important today as a professional not only in PR but any industry. You will always be “googled” by employers for the rest of time. YouTube is the largest search engine database now. Honestly, everything has a video now. Need to learn something, YouTube search it. You will be surprised.

#J560 MANAGING ONLINE PUBLIC RELATIONS – G+ HANGOUT 4 – Foursquare

IU School of Journalism at IUPUI – Managing Online Public Relations

Google + Hangout 4 – Foursquare can work very well for you if you have a storefront business or place of business that has good foot traffic.

#J560 MANAGING ONLINE PUBLIC RELATIONS – G+ HANGOUT 2 – WORDPRESS

Google + Hangout 2 for Spring 2014 Managing Online Public Relations – #J560 Graduate Class. This hangout we discuss the WordPress and setting up a basic website that is professional, good for personal branding and something that other communicators can value.
**I was sick during this webcast, apologizes**

I found the Awesome Mitten – time for some new web videos and blogs – #MittenLove

Awesome_MittenHello there. For those of you who do not know, I moved to Grand Rapids, Michigan and had to leave the DoItIndy crew. I couldn’t be gone tooo long, I was ready. Here I go as a new blogger for the very cool group – Awesome Mitten. A lot like DoItIndy, but Michigan style. I love their hashtag – #MittenLove.

If you live in Grand Rapids or the West Michigan area and have something cool, please let me know. You might get some #MittenLove. Looking forward to exploring more of Michigan soon.

My first blog – Big Ben joins the Mitten Crew

Grand Rapids Skyline - from Experience GR website.
Grand Rapids Skyline – from Experience GR website.

The Year 2013 in Pictures – Indy, SlickLaroo and the Michigan Mitten

What a year 2013 was….BIG changes on all fronts. Life, work and much more has changed in 12 months. So…for all you Indy peeps and beyond, my third year in pictures list.

2012 Year in Pictures Blog
  |  2011 Year in Pictures Blog

The year started off well with the amazing New Year's Eve Masquerade Ball at Union Station

The year started off well with the amazing New Year’s Eve Masquerade Ball at Union Station

Shooting a promo video for Red's Classic Barber Shop. I love that place - hot shaves, haircuts and man stuff.

Shooting a promo video for Red’s Classic Barber Shop. I love that place – hot shaves, haircuts and man stuff.

DoItIndy was a proud sponsor of the Norton Records benefit party with Cheetah Chrome and Deezen.

DoItIndy was a proud sponsor of the Norton Records benefit party with Cheetah Chrome and Deezen.

I proposed to my wife on live TV in early February 2013.

I proposed to my wife on live TV in early February 2013.

I love roller derby. DoItIndy was a proud sponsor of the Naptown Roller Girls for three years.

I love roller derby. DoItIndy was a proud sponsor of the Naptown Roller Girls for three years.

Slick Laroo and I dined at White Castle for Valentine's day 2013

Slick Laroo and I dined at White Castle for Valentine’s day 2013

The Burton's National Maple Syrup Festival is amazing.

The Burton’s National Maple Syrup Festival is amazing.

I love Mutt Strutt. This was my third year to walk in the fun on the most famous race track in the world. Posing at the Brickyard.

I love Mutt Strutt. This was my third year to walk in the fun on the most famous race track in the world. Posing at the Brickyard.

Yes. I do like beer, especially local craft beer. Here I am representing DoItIndy with my cousin Eric (Eat Urban). 30th Annual Brew Ha-Ha at the Phoenix Theatre.

Yes. I do like beer, especially local craft beer. Here I am representing DoItIndy with my cousin Eric (Eat Urban). 30th Annual Brew Ha-Ha at the Phoenix Theatre.

My final Saturday morning with Fox 59 and DoItIndy before moving to Grand Rapids. #BeUrban

My final Saturday morning with Fox 59 and DoItIndy before moving to Grand Rapids. #BeUrban

I got married to the wonderful Slick Laroo.

I got married to the wonderful Slick Laroo.

Slick and I went to the pumpkin patch in the Mitten.

Slick and I went to the Dunneback Farm pumpkin patch in the Mitten.

I started a very cool job at Mary Free Bed Rehabilitation Hospital. I work in new media and community relations.

I started a job at Mary Free Bed Rehabilitation Hospital. I work in new media and community relations.

I got to walk as a Mary Free Bed elf in the Grand Rapids Santa Parade.

I got to walk as a Mary Free Bed elf in the Grand Rapids Santa Parade.

Slick and I decided to become cat people. We adopted a kitty and named her Betty. Nala and Betty and best friends.

Slick and I decided to become cat people. We adopted a kitty and named her Betty. Nala and Betty are best friends.

#DontStopBelieving – 2013 Mary Free Bed Leg Lamp Holiday Campaign

What a campaign we had, it is truly amazing to hear how many people LOVED and recognized  the Mary Free Bed elves and “special” leg lamp. Below you will find a few videos and links to blogs from the communications and external relations staff that tell you a little more about what we did. Leg Lamp, Elves, Alumni (Patient) Stories and more.

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I dressed up as a Mary Free Bed elf with my good friend and co-worker Eric Miller for the Grand Rapids Santa Parade. CLICK HERE to see the Storify new media blog.

RaganHealthcareNews


GUEST BLOG for Ragan’s Health Care Communication News

Somnium Media

Somnium Media can help you with all your communications needs!

I am very proud to announce that I have started a new media and communications company in the Indianapolis area with two partners! I am now a Principal at Somnium Media along with Stephanie Eppich Daily and Susan Decker. We offer public relations, social media, writing and more. Somnium in Latin means “the dream.”

Call us today at 317.643.0099 if we can help you!

@SomniumMedia  |  Facebook  |  Google +

Please click the link below to read my first blog on the Somnium Media website. Thanks!

http://www.somniummedia.com/somnium-media-came-to-be/

First three days in Super Bowl Village – Super Bowl 46

Wow. Three days ago I walked into Super Bowl Village and was just awestruck. Georgia Street, the Indiana Convention Center, The Huddle, Monument Circle were all amazing. Completely fantastic.

The city, Super Bowl Host Committee, Volunteers, workers, law enforcement and more welcomed the world to the doorsteps of Indianapolis. You did a fantastic job. For the last couple of days, I took a series of short, uncut, raw videos from my FLIPcam that the cool dudes at Candidio gave me.  Some of the coolest things I found along the way. Enjoy Indianapolis. Enjoy world.

Let us know how you will DoItIndy at Super Bowl 46!

1. Great fireworks/pyrotechnics show every night in the Village – 9:15pm

2. I got to talk to the Colts SuperFan! This guy is amazing and he truly does love our hometown heroes – the Indianapolis Colts!

3. The magicians from IndyFringe that entertain people in Super Bowl Village.

4. The NFL shop is the BEST store ever for a football fan. Enjoy!

5. Monument Circle – Every night the XLVI boards give you a Super Bowl show!

6. Warmth along Super Bowl Village

Don’t forget to follow DoItIndy and our Super Bowl 46 coverage at www.doitindy.com/superbowl46