Excerpt from Symposia Labs blog
Sometimes you get thrown into something and think, maybe this is the future. Digital media is EVERYWHERE today and it fits right in with communications, public relations, and marketing.
I have been in the communications industry since 2000 and when I graduated from college I was still faxing press releases and information to the media. I remember the first glimpses of social media and how I never thought at the time it would catch on. It did. My first “ah-ha” moment came around 2005 when I saw a Honda car TV ad that featured their MySpace account URL instead of their website. Whoa.
In the past 10 years, social/digital media has gone from a tactic to a legitimate profession with thousands of tactics itself. Heck, 20 years ago what was social media? It was not here yet…..
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Ben Risinger 